Training Syllabus

Be aware that many other wedding courses indicate that a topic is covered, but then only scratch the surface. Our latest release, Version 10 (1/11/17 – OUT SOON!), course is more than 450 A4 pages with an average 435 words per page!

UNIT 1: BACKGROUND KNOWLEDGE & INDUSTRY INSIGHT

TOPICS

  • Introduction to the world of wedding (& special event) planning
  • Important & essential skills
  • Examining weddings, events and special events
  • Wedding Planner, Events Planner & Special Events Planner – fundamentally the same
  • WOTS up analysis
  • Introduction to setting up your business
  • How to succeed as a wedding planner… and how to fail!
  • Pros and cons of working for yourself
  • How to become a wedding planner
  • Finding jobs as a wedding planner
  • A day in the life of a wedding planner
  • Establishing yourself in the industry
  • Modern marriage in the UK – an analysis
  • Recent marriage statistics
  • The average cost of a wedding

UNIT 2: INTRODUCTION TO SETTING UP YOUR BUSINESS

TOPICS

  • Working from home
  • Setting up your office
  • Hardware & wedding planning software
  • Managing your time efficiently
  • Choosing a great business name
  • Insurance
  • Moonlighting as a wedding planner
  • Getting work experience

UNIT 3: WEDDING PLANNING GUIDE 101

TOPICS

  • Getting organised
  • Managing potential client enquiries
  • Essential & supplementary questions to ask a potential client
  • How long does it take to plan a wedding?
  • How much should I charge?
  • Drawing up a contract
  • The Wedding Planning Time Line – what to do and when to do it
  • On The Day schedule – a running order for the wedding day
  • Full coordination services – the tasks involved

UNIT 4: LEGAL WEDDING REQUIREMENTS

TOPICS

  • Useful marriage resources
  • Who can get married?
  • Who cannot get married?
  • Getting engaged
  • Pre-nuptial and post-nuptial agreements
  • Where can a marriage take place
  • How to marry
  • Civil marriage ceremonies
  • Civil ceremony fees
  • Times and dates you can get married
  • Licenced venues / Approved premises
  • Religious marriage ceremonies – England, Wales & N. Ireland
  • Church of England & Church in Wales
  • Cost of wedding ceremony
  • Catholic Church
  • Jewish marriages
  • Muslim, Hindu & Sikh marriages
  • Non-conformist marriages
  • Religious marriage ceremonies – N. Ireland
  • Marrying outside England, Wales and Northern Ireland
  • Marrying in England or Wales if one partner lives elsewhere
  • Overseas recognition of United Kingdom marriages
  • Marriages by proxy
  • Polygamous marriages
  • Marriages which are not valid
  • Remarriage/second marriage
  • Statutory declaration & contractual words
  • Blessing ceremonies
  • Forced marriages
  • Marriage certificates
  • Register offices – database
  • Marriage in Scotland
  • Getting married overseas
  • Changing names

UNIT 5: CEREMONY & RECEPTION VENUES

TOPICS

  • Styling and design – creating and maintaining a vision
  • Types of wedding venues
  • Levels of formality
  • Client venue questionnaire – questions to ask the client
  • Assessing the clients venue requirements
  • Important venue search considerations
  • Essential questions to ask a venue
  • Venue information request
  • Sample venue questionnaire – email
  • Shortlisting venues
  • Viewing venues
  • Formal client venue presentations and proposals
  • Venue contracts, terms and conditions
  • Sample venue contract
  • Importance of venue and catering commissions
  • Wedding planning databases
  • Sourcing churches, synagogues, mosques and temples
  • Marquees
  • Overseas venues (accompanies Weddings Abroad unit)

UNIT 6: CATERING

TOPICS

  • Importance of the wedding breakfast
  • Recommended caterers (+ other recommended suppliers lists)
  • Guide to sourcing suppliers – How to source a first class caterer / or pretty much any other supplier for that matter!
  • Introduction to wedding catering – your preliminary considerations
  • Wedding catering 101
  • Questions to ask a caterer
  • Formats
  • Themes
  • Drinks
  • Corkage – let’s do the maths
  • Bottle counts
  • The food tasting

UNIT 7: WEDDING CAKES & CAKE DESIGNERS

TOPICS

  • History & traditions
  • Modern styles and designs
  • Flavours, icings, fillings and colours
  • Bespoke designs
  • Alternative wedding cakes
  • Meetings, tastings and questions to ask
  • Transporting, setting up and cutting the cake
  • Serving and storing

UNIT 8: FLORISTRY

TOPICS

  • Popular styles of wedding floristry
  • Vintage roses
  • Bridal bouquets
  • Alternative bridal bouquets
  • Importance of matching the bouquet with the dress
  • Main floral requirements and considerations
  • Selecting a florist
  • Questions to ask a florist
  • Coordinating the floral arrangements on the day
  • Review of the most romantic wedding flowers
  • Flowers by season
  • Popular wedding flowers
  • Sample florist’s quotation

UNIT 9: PHOTOGRAPHY

TOPICS

  • Main types of wedding photography
  • Additional genres of wedding photography
  • Identifying & shortlisting photographers
  • Top tips for assessing a photographer
  • Questions to ask a photographer
  • Traditional shots
  • Contemporary shots
  • Contemporary wedding photographic techniques

UNIT 10: VIDEOGRAPHY & CINEMATOGRAPHY

TOPICS

  • Brief history of wedding videography
  • Introduction to modern wedding videography / cinematography
  • Videographer, cinematographer or film maker?
  • Modern styles of wedding videography / cinematography
  • How many cameras and operatives to use
  • Advice on selecting a videographer/cinematographer
  • Essential questions to ask
  • Additional considerations
  • HD or 4K?
  • Importance of sound
  • Contemporary ways to film a wedding – steadicams/drones/time-lapse

UNIT 11: CEREMONY & RECEPTION MUSIC

TOPICS

CEREMONY MUSIC
  • Ceremony music – achieving the right balance
  • Factors to consider
RELIGIOUS WEDDINGS
  • Church ceremony music
  • Prelude, Processional, Signing of the Register & Recessional
  • Hymns
  • Order of Service
CIVIL WEDDINGS
  • A guide to civil ceremony music
  • Prelude, Processional, Signing of the Register & Recessional
IDEAL CLASSICAL SOUND COMBINATIONS
  • Wake up! It doesn’t have to be a string quartet
RECEPTION MUSIC
  • Live music
  • Drinks reception music
  • Music during dinner
  • Evening music
  • Live band or DJ?
  • Typical musicians fees
  • DJs – Factors to consider
  • Live bands – Factors to consider
  • Sourcing musicians
  • Sound & licencing considerations & the Live Music Act 2012
  • Important points
  • Questions to ask a DJ
  • Standard DJ quotation – what to look for
  • DJ’s sound & lighting
  • The First Dance
  • Popular first dance songs

UNIT 12: ADDITIONAL & ALTERNATIVE WEDDING ENTERTAINMENT

TOPICS

  • Popular entertainment options
  • When to entertain
  • Alternative entertainment ideas
  • Wedding entertainment guide
  • Wedding entertainment costs
  • Entertaining children

UNIT 13: WEDDING STYLES & THEMES | COLOUR SCHEMES | MOODBOARDS

TOPICS

WEDDING STYLES
  • Popular wedding styles and themes
  • Alternative styles and themes
  • Designing & researching a wedding theme
  • Developing a wedding theme
  • Wedding theme ideas
COLOUR SCHEMES
  • Colour scheme combinations
  • Developing a colour scheme
  • Forecasting future colour trends
  • Pantone’s Spring 2018 top 12 colours – London Fashion Week
  • Top colour schemes
  • Top colour combinations
  • Applying a colour scheme to a wedding
THE VENUE
  • Interior design guide
  • Venue styling and design ideas and tips
MOOD BOARDS
  • Importance of moodboards
  • Creating and developing moodboards for inspiration
  • Sources of inspiration
  • Mood board design software

UNIT 14: VENUE STYLING, DESIGN & DECOR | LIGHTING & SPECIAL EFFECTS

TOPICS

STYLING, DESIGN & DECOR
  • Sensory stimulation
  • Factors to consider when decorating a wedding venue
  • Maximising space
  • Wedding design concepts and principles
  • Primary and secondary focal points
  • Additional styling considerations
  • Essential design and styling tips
  • Specialist event design and hire companies
LIGHTING & SPECIAL EFFECTS
  • Principal lighting considerations
  • Wedding lighting 101
  • Lighting options & special effects
  • Top lighting tips

UNIT 15: WEDDING STATIONERY | GUEST INFORMATION | THE GUEST LIST | GIFT LISTS

TOPICS

WEDDING STATIONERY

  • Managing a wedding stationer
  • Steps to take when sourcing stationery
  • Types of wedding stationery
  • Stationery timeline
  • Tips for choosing stationery
  • Wording the invitations
  • Invitation inserts
  • Sending invitations
  • Cutting costs
  • Wedding stationery FAQs

GUEST INFORMATION

  • Essential & useful guest information
  • Personal wedding websites
  • Sample guest information pages

THE GUEST LIST

  • Managing the guest list

GIFT LIST

  • Should you include one?
  • Traditional gift lists
  • Alternative gift lists
  • Setting up a gift list

UNIT 16: WEDDING DRESS

TOPICS

  • Selecting the wedding dress – factors to considerations
  • Wedding dress silhouettes
  • Matching body shape with wedding dress style
  • Wedding dress trends
  • Wedding dress terminology
  • Agony and ecstasy of choosing a wedding dress
  • 120 leading wedding dress designers
  • Trains
  • Veils
  • Shopping for the perfect dress
  • Tracking down a specific dress
  • Dress designer database

UNIT 17: TRANSPORTATION

TOPICS

  • Guide to organising transportation for the Wedding Party and guests
  • Forms of bridal transport
  • Tips for selecting the right service
  • Styles and types of wedding transportation
  • Questions to ask a car company
  • Sample transportation questionnaire
  • Booking the transportation
  • Delegating responsibility

UNIT 18: WEDDING RINGS & ENGAGEMENT RINGS

TOPICS

  • History of the wedding ring
  • Factors to consider
  • Popular metals
  • Wedding and engagement ring customs
  • Ordering the rings
  • Diamonds
  • Engagement rings
  • The Best man’s role

UNIT 19: GROOMS ATTIRE | EMERGENCY KIT | CHILDREN

TOPICS

  • Groom’s attire
  • Tie knots
  • Ultimate bridal emergency kit
  • Emergency top tips
  • Children’s requirements
  • The engagement
  • Bride & groom gift ideas

UNIT 20: STAG & HEN WEEKENDS

TOPICS

  • Guidelines & top tips for planning a hen/stag event
  • Stag & hen party specialists
  • Popular destinations
  • Popular stag activities
  • Popular hen party ideas
  • Alternative stag and hen activities
  • Useful resources

UNIT 21: THE HONEYMOON

TOPICS

  • How to choose a honeymoon specialist
  • Honeymoon destinations and best times to travel
  • Honeymoon checklist – essential items easily forgotten and useful ones seldom considered
  • Top tips to ensure a safe and hassle-free honeymoon
  • Negotiating prices and attaining upgrades

UNIT 22: DESTINATION WEDDINGS

TOPICS

  • Why get married abroad?
  • Popular overseas wedding destinations
  • Factors to consider when planning a destination wedding
  • Importance of using a local wedding planner or rep
  • Guide to finding the best local wedding venues, services and suppliers
  • Overseas destinations offering the best (& worst!) value for money in 2018
  • Legal requirements for destination weddings
  • Guide to getting married in Italy
  • Factors for the client to consider
  • Celebrity wedding destinations
  • Destination wedding top tips

UNIT 23: WEDDING PARTY & SUPPLIER RESPONSIBILITIES

TOPICS

  • Bride and Groom
  • Mother of the Bride
  • Mother of the Groom
  • Chief Bridesmaid & Best Man
  • Bridesmaids & Ushers
  • Flower Girl & Ring Bearer
  • Father of the Bride
  • Celebrant & Registrar
  • Toastmaster
  • Wedding services & suppliers

UNIT 24: WEDDING ETIQUETTE

TOPICS

  • Newspaper announcements
  • Financing the wedding
  • Managing the guest list
  • Children
  • Wording the invitations
  • Traditional English wedding format
  • At the Ceremony
  • At the Reception
  • Toastmaster
  • Seating plan
  • Top table
  • Receiving line & seating order
  • Speeches and toasts
  • Cake cutting
  • First dance
  • Bouquet toss
  • Bride and groom depart

UNIT 25: THE WEDDING DAY

TOPICS

  • Physical analysis and mental visualisation
  • The importance of a wedding walk-through
  • Tasks to undertake during the final week
  • Rehearsals
  • The day before
  • Wet weather plans
  • The Wedding Day
  • Order of events
  • On the day itinerary
  • Speeches, toasts and cutting the cake
  • Managing delays
  • Back up plans
  • Post wedding tasks and analysis

UNIT 26: MEETING POTENTIAL CLIENTS | FULL COORDINATION SERVICES

TOPICS

PREPARING FOR THE MEETING

  • Preparing for a client consultation
  • Meeting locations
  • Undertaking a formal client meeting
  • Importance of communication skills
  • Tips on how to communicate with a potential client

QUESTIONS TO ASK

  • Essential questions to ask at consultation
  • Comprehensive Client Consultation questionnaire
  • Comprehensive Venue Search questionnaire
  • Client character assessment
  • How and when to ask about the budget
  • Incompatible clients
  • Assessing your performance at the meeting

DRAWING UP A QUOTE

  • Wedding planning quotation

FULL COORDINATION SERVICES

  • Full coordination services – your typical tasks and services

UNIT 27: THE BUDGET & FINANCIAL MANAGEMENT

TOPICS

  • Establishing a budget
  • Managing the client’s budget
  • Useful software and files to use
  • Breaking down the budget – How much does that cost?
  • Negotiating, cutting costs and keeping people happy!
  • The art of negotiating
  • Importance of asserting yourself

UNIT 28: MARKETING

TOPICS

  • How to get your first few clients
  • Printed materials: Brochures, leaflets, posters, business cards and advertisements
  • 42 top marketing tips for wedding planners
  • The importance of your website
  • Search Engine Optimisation
  • Modern marketing techniques and the value of social media
  • 130 top wedding blogs and websites for advertising

UNIT 29: SETTING UP THE BUSINESS 101 | CONTRACTUAL AGREEMENTS

TOPICS

  • Setting up a new business
  • Legal status options
  • The business plan
  • Fees and charging for your services
  • Important accounting, tax and banking considerations
  • Legal issues and insurance
  • The contractual agreement

UNIT 30: TRADITIONS

TOPICS

  • Wedding traditions, superstitions and customs

UNIT 31: DATABASE OF WEDDING VENUES, SERVICES, SUPPLIERS AND RESOURCES

THE WEDDING PLANNER’S GO-TO FILES

Comprehensive Database of First Class Wedding Venues, Services & Suppliers At Your Finger Tips

SECTION ONE
  • A selection of essential wedding venues, services and supplier resources
SECTION TWO
  • Venues – England & Wales
  • Venues – UK
  • Venues – London
  • Bridal Dress Designers
  • Bridal Dress Stores – London
  • Photographers
  • Videographers & Cinematographers
  • Caterers
  • Cake Designers
  • Florists – London
  • Stationery – Letterpress
  • Stationery – General Wedding
  • Transportation
  • Bands, Musicians, Entertainers and Entertainment Agencies
  • Grooms Attire
  • Bridesmaids Dresses